We help clients and agencies to get to know each other, establish cooperation
and achieve success in their everyday work.



We help in pitch processes | We help in business development strategies | We conduct trainings | We organize conferences and expert meetings

How does it work?

We deal with the full organization and coordination of the PITCH process from A to Z and we assist in choosing a marketing communication agencies – brand strategy and communication strategy, branding and visual identification, marketing research, ATL communication, media, PR communication, BTL communication, POSM creation and production, events and incentives, campaign production and post-production (RTV production, print, digital).

In projects where Shortlist Consulting does not support the client in the pitch process, we help agencies prepare for the pitch presentation so that their proposal and offer suits the client’s assumptions and needs best. We support the process and help to evaluate the prepared material with the eyes and tools of the client.

We provide trainings & workshops aimed both for clients (management, marketing, procurement) and marketing communication agencies and service providers in the field of:
– ideal pitch process & its’ stages
– preparation for the pitch presentation
– settlement models and preparation for negotiations
– legal aspects of key importance in establishing and maintaining a partnership client-agency relationship
– building relationships between the client and the agency

New business and pitches are the driving force of service companies and the marketing communication industry. In the process of working on the business development strategy, we conduct an analysis, evaluate the activities carried out so far and help companies prepare a sales / business development strategy so that they reach potential clients in a systematic and planned manner and obtain invitations for cooperation or pitches.

We are the creators and organizers of cyclical expert events such as:
– CMO Summit conference addressed to marketing managers and advertisers
– Marketing Benchmarks Summit conference addressed primarily to marketing managers & procurement managers
– CMO Breakfast themed breakfasts aimed at marketing managers and advertisers
– Procurement Breakfast themed breakfasts addressed to procurement managers




11 +

Years on the market

100+ +


50+ +

Publications & Interviews

30 +

Years of experience

Why is it worth using the services of Shortlist Consulting?

Experience and knowledge

Effective implementation of client’s goals resulting from a unique combination of competences, knowledge and experience in the areas of business development, marketing communication, marketing and procurement.

Time and money saving

In-depth knowledge of the market of a marketing communication agencies, proven tools and processes tailored to individual needs allow us to avoid ineffective work and save resources, time and budget of the client.

Objective assessment

We guarantee full transparency and objectivity of the processes carried out, using the same tools for analysis and evaluation of all offers obtained from the market. The effects of our work are fully verifiable.


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